From Overlooked to Consistently Booked with Meaghan Chitwood
From Overlooked to Fully Booked is the podcast for small business owners who are ready to grow through relationships instead of burnout. Hosted by Meaghan Chitwood — executive director of BNI Alabama and a long-time expert in connection-driven business growth — each episode teaches practical strategies for building a referral-driven business that lasts.
You’ll hear real conversations with real business owners, honest stories about what actually works, and simple frameworks you can apply immediately. If you’re tired of chasing customers and you’re ready to build a business people naturally talk about, this is your new weekly habit.
Episodes
16 episodes
Why Your Target Market Isn’t Actually Targeted | FOCB Feat. Dawn Gayge
Most business owners think they know their target market.Until someone asks them to actually define it.In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood sits down with Dawn Gayge of Tracer Strategy Mark...
Why Generosity Builds More Referrals Than Strategy | FOCB Feat. Alan “Dutch” Kerr
What if one of the biggest drivers of business growth isn’t strategy…but generosity?In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood wraps up the month-long conversation with Alan “Dutch” Kerr o...
Untitled Episode
What makes someone truly valuable in business?It’s not just solving the one problem you sell.It’s becoming the person who knows how to solve many problems.In this episode of From Overlooked to Consistently Book...
Why Collaborating With Competitors Builds More Referrals
What if your competitors could actually help grow your business?In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood sits down with Alan “Dutch” Kerr of Swipe for a Cause to talk about one of the most misu...
Stop Selling. Start Helping. The Psychology of Why This Works
What if the reason your sales conversations aren’t converting…has nothing to do with your pitch?In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood sits down with Alan “Dutch” Kerr of Swipe for a C...
Why Marketing Won’t Fix Your Referral Problem | FOCB Ep 11 with Jason Sanders
If your business isn’t getting referrals…Marketing isn’t the problem.Leadership is.In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood wraps up the conversation with Jason Sanders by breakin...
Why Your Business Feels Chaotic (And How Systems Fix It) | FOCB Ep 10 with Jason Sanders
Most business owners know they need systems.But what they really need…Are systems they can trust.In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood continues the conversation with Jason San...
Why You Don’t Trust Your Team (And How to Fix It) | FOCB Ep 9 with Jason Sanders
Most business owners don’t struggle with hiring.They struggle with trust.In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood continues the conversation with Jason Sanders to unpack a challenge that...
You’re the Bottleneck: The Hard Shift from Technician to Owner - FOCB - featuring Jason Sanders
Most business owners don’t struggle because they lack skill.They struggle because they never make the shift.In this episode of From Overlooked to Consistently Booked, Meaghan Chitwood sits down with Jason Sanders to unpack one o...
The Pressure of Personal Brand | What People Remember About You feat Dr Eleanor Murray
In this final episode with Dr. Eleanor Murray, we talk about what people remember — and the quiet pressure that comes with having a personal brand.From launching a medical practice out of necessity to navigating reputation in a small com...
Building a Medical Practice in a Broken System | Extreme Ownership feat. Dr. Eleanor Murray
This week, we’re talking about extreme ownership — and what it looks like inside a system that doesn’t always support you.Dr. Eleanor Murray shares why she built Madison Gynecology & Wellness differently, the financial realities of m...
Designing a Patient Experience That Builds Trust | Dr. Eleanor Murray
What makes someone feel safe the moment they walk into your business?This week, Meaghan sits down with Dr. Eleanor Murray of Madison Gynecology & Wellness to talk through how she intentionally designed her patient journey — from comf...
The Moment She Knew It Had to Change feat. Dr. Eleanor Murray
In this episode of From Overlooked to Consistently Booked, Meaghan is pulling the story out of her sister, Dr. Eleanor Murray, who shares the moment she knew she had to make a change.Leaving obstetrics to start Madison Gynecology & W...
Creating Raving Fans That Sell FOR You! feat. Tyler Ross Episode 3 From Overlooked to Consistently Booked.
Referrals don’t come from asking harder — they come from earning trust.In this episode of From Overlooked to Fully Booked, Meaghan sits down with Tyler Ross of Alpha Insurance to break down what makes a business truly referable: an exce...
Proven Process or Broken System? How Consistency Creates Referrals (feat.Tyler Brennan)
In this episode of From Overlooked to Consistently Booked, Meaghan sits down with Tyler Brennan of Redstone Insurance Services to talk about the real reason referrals feel unpredictable for so many business owners: inconsistency.Tyler s...
Why Your Networking Isn't Turning Into Customers with Rob Henshaw
When your networking isn’t turning into customers, the problem usually isn’t effort – it’s approach. In this episode of From Overlooked to Consistently Booked, Meaghan talks with health coach and networker-extraordinaire Rob Henshaw...
